Jojo Siwa’s new music video for her recently released song, “Karma,” has become the number one trending music video on YouTube worldwide, reaching over 18 million views in just seven days, according to YouTube. However, this song and video haven’t gained popularity for its catchy tunes, but rather for their absurdity.
For those that don’t know, Siwa became famous for being a star on the reality TV show “Dance Moms.” She was known for her high side pony and obsession with rainbows. Through her YouTube channel, she quickly became a role model for young girls around the world, but, recently, she decided to change her persona.
First of all, her song blew up because of its lyrics like “I was a bad girl” and “I did some bad things.” This is all ironic because she was a role model for girls. People looked up to her, but now she’s claiming she was a bad girl. I think someone just got sick of being painted as a certain figure, and she was craving some attention.
To make matters only worse, the music video gave Siwa a bad reputation. It came with a content warning. Now all these young girls are watching this video of their role model, who is seen doing vulgar dances.
She doesn’t even acknowledge who the song is really about, rather she lets us assume she’s the first in her generation to make this drastic of a change, comparing herself to Prince and Elvis Presley. She’s becoming the laughing stock of the internet, foreshadowing how downhill her new good girl gone bad image will go.
The video is disgusting. Paired with the jeweled black clothing and weird makeup, Siwa has successfully painted herself to be unsuitable for her current fans. I understand she wants a different image, but there are better ways to do that than releasing a graphic video that has attracted more criticism than support.
Siwa, what are you doing? You had so much support and so many fans and now you’re just throwing it all away for an unconvincing, inappropriate bad girl persona.